Small pizzeria in my hometown. Looking to expand their customer base through a loyalty program. Designed a loyalty program based off of the local tourism, resorts. Each local resort was given their own coupon booklet. They pass out the coupons to their customers and the customer turns the coupon back into the pizzeria. Once the pizzeria collects a specific amount of coupons from the resort’s customers, the pizzeria will give a large 3 topping pizza to the hotel staff.
Also, designed a box-topper – each page is attached to the top of a large pizza box. This eliminates the need to pay for postage or walking door to door to pass out the coupons.